Business & IT
Stay up-to-date on the latest Business & IT trends with our expert articles. Our insights keep you ahead of the game. Read now on the BALANCED+ blog
7 Reasons Business Intelligence Is Vital To Business Success
Today’s customer-centric, digital-first world, many business owners and managers are bombarded with ‘information overload’ and are urgently seeking ways to…
Converting Prospects into Loyal Customers: Strategies for Success
In today's digital age, sales professionals and business owners must adapt to modern prospects' preferences and behaviours to expand their…
Total Cost of Ownership: Cloud vs On-premise CRM Solutions Compared
The debate over the Total Cost of Ownership (TCO) of cloud vs. on –premise software choices is still a much-debated…
Choosing a CRM Vendor – The Journey Continues
In our previous article on Choosing a CRM for your business, we provided a list of questions to help you identify…
Elevate your marketing strategies using a CRM
Having clear strategies, effective inbound marketing activities and a clear sales process is critical to business success. Technology nowadays plays…
Maximizing Contact Management with CRM to Boost Productivity
Contact management is an integral part of any organization, and doing it well helps you form strong relationships with people…
Unravel Your Spreadsheet
According to Capterra, some 32% of SME’s still rely on the capture, storage and tracking of vital customer data and interactions…
Secrets Of Successful CRM Buy-In
Although CRM remains the fastest growing software market today, expecting to reach $80 billion by 2025 (Source: Grand View Research),…
How to Get More Customers – Winning Ways with CRM
It’s widely acknowledged that the costs of attracting new customers is up to five times as much as keeping an…